BLOCKCHAIN CHANGES THE DIGITAL MARKETING WITH ITS TECHNOLOGY
As everyone knows that the industry 0f marketing is influential and inclined to innovation. There are many changes in the technology and marketing industry also get to used to it.
The Marketing world has been changed by different technologies and its time to blockchain to change the world financially as it can reach twenty billion dollars by the 2024 year ending, as per the research was done by the Transparency Market.
HAVE YOU HEARD ABOUT BLOCKCHAIN TECHNOLOGY?
It’s time for digital marketing to change up the technologies with blockchain as every industry has already spread up with this technology. It brings a vast change in the marketing communication among businesses and consumers. By the use of blockchain, no one can change or erase information as it is present digitally. Industries will get to know their exact usage of funds and how much of it is reached to the audience.
Hacking of networks is impossible after the use of block chain technology. According to the recent nearly 20-30 apps of marketing use blockchain technology because of the privacy issues. Nowadays people are not understanding there is nothing private in online. Recently Facebook has changed its online actions because of the user’s privacy. Many companies develop and gather the information of the users based on the sites they visit[purchasing Products, searching for things.
If a person visits a website or purchase product they need to worry about their profile when they visit the site. Because the blockchain technology software named BAT [Basic Attention Token] protects the information of the users and they share their data with no control.
BLOCKCHAIN TECHNOLOGY IMPACTS ON MUSIC WORLD:
As there is development in the technology the music world has also changed according to the time. In the past music is listened by the people living in very few places and occasions. But now because of the technology that has driven among the people and their usage they started listening to the music through applications such as iTunes, SoundCloud, music bee.
But still, the musicians are in worst situations even though people listen to the music through the applications. Because of the intermediaries ,musicians are not getting enough amount less than a penny when people are listening to her/ his music played through the music applications
There was a great evolution bought by blockchain for the musicians too. The musicians could work on their own with the audience without any intermediaries requirement[ like youtube, itunes] for security. There were many music projects done on their own without intermediaries like Tao and Steem.
From now musicians perform and interact with their fans directly through the blockchain system in place and they need not pay for any intermediaries. They can perform with the great platforms like facebook and youtube with the audience to get popularly recognized without paid issues.
FUTURE WITH BLOCKCHAIN TECHNOLOGY:
These are the developments and upliftments and many more to come with the blockchain technology. As it shows a great impact on future marketing . It may or may not bring influence in the world of digital marketing but sure it changes the landscape of the digital world for coming years.